With the DS 7 Crossback SUV, PSA Group’s upscale brand faces a big challenge to win sales from the German brands the French automaker is targeting. However DS executives say the new model’s significance goes beyond sales figures.
With the DS 7 Crossback SUV, PSA Group’s upscale brand faces a big challenge to win sales from the German brands the French automaker is targeting. However DS executives say the new model’s significance goes beyond sales figures.