WPP has won Volkswagen’s creative account in North America, following a seven-month global agency review. The incumbent in the U.S. was Interpublic’s Deutsch, which was eliminated in September after holding the account since 2009.
WPP has won Volkswagen’s creative account in North America, following a seven-month global agency review. The incumbent in the U.S. was Interpublic’s Deutsch, which was eliminated in September after holding the account since 2009.